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Business intelligence

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Business intelligence: 3 free modules that walk you through Tableau Public: Your First Chart and Dashboard, Looker Studio: Connect GA4 and Build Your First Report and Looker Studio: Add a Trend Chart, Channel Table and Date Picker, using Tableau and Looker Studio.

Each module is a real project. You watch a step, do it yourself in a practice copy of the tool, and it checks your work before moving on. It is free, and no experience is needed.

3 modules

Tableau Desktop Public Edition start page with Connect, To a File, Text fileTableau Public: Your First Chart and Dashboard

A beginner Tableau Public walkthrough on real screens: connect a CSV, build revenue by region, give viewers a product filter, put it on a dashboard and find Save to…

Free · Live ~15 min Beginner

Looker Studio (Data Studio) home with Create a report; the report list and account are blurredLooker Studio: Connect GA4 and Build Your First Report

Stop screenshotting Google Analytics every Monday. Connect GA4 to the free Looker Studio (now Data Studio) and put the three numbers that matter at the top of a report…

Free · Live ~8 min Beginner

Data Studio report with three scorecards: Active users, Sessions and Engagement rate; values blurredLooker Studio: Add a Trend Chart, Channel Table and Date Picker

Turn three GA4 numbers into a one-page dashboard: a trend over time, a table of which channel brings visitors, and a date picker so colleagues change the period…

Free · Live ~9 min Beginner

What you do in each module

Common questions

How long will this take?

The 3 modules take about 32 minutes in total, and you can do them in separate sittings.

Do I need experience first?

No. These modules are beginner level, and each step tells you exactly where to click.

Do I need accounts to start?

No. The practice runs in a copy of Tableau and Looker Studio inside your browser, and nothing touches your real accounts. When you are ready, you repeat the steps in your own account.

Is it free?

Yes. All 3 modules are free.

Where should I start?

Start with Tableau Public: Your First Chart and Dashboard, then continue with Looker Studio: Connect GA4 and Build Your First Report.

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How every module works

Each step is shown on the left, with a cursor pointing to exactly where to click. You do the same thing on the right, in a practice copy of the real tool. Get it right and it moves on. Nothing touches your real accounts until you're ready to build it for real.

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