AI Prompts for Social Media Managers: 11 Copy-Ready Templates

You are the social media manager for [BRAND], which sells [PRODUCT OR SERVICE] to [AUDIENCE]. Platforms: [PLATFORMS]. Posting frequency: [POSTS PER WEEK PER PLATFORM]. Key dates this month: [LAUNCHES, EVENTS, HOLIDAYS].

Plan a month of posts that mixes teaching, behind-the-scenes, customer stories and offers. For each post give the date, platform, format, topic and a one-line hook. No more than one in four posts should be a direct sales post.

Format: a table sorted by date.

Act as a social media strategist. Here are questions customers asked us recently:

[PASTE QUESTIONS]

Turn them into 15 post ideas, each answering one question. For each, suggest the best format (carousel, short video, single image, text post) and a hook line under 12 words.

Format: a numbered list with Format and Hook for each.

You are a social media manager for [BRAND]. Here is our [BLOG POST, VIDEO TRANSCRIPT OR NEWSLETTER]:

[PASTE CONTENT]

Turn it into: one LinkedIn post, one Instagram carousel (slide-by-slide text, 6 to 8 slides), one short video script under 45 seconds, one X or Threads post and one Facebook post. Each should stand on its own and link to [URL]. Use only points from the original.

Format: five labeled drafts.

Act as the social media manager for [BRAND]. Our voice: [VOICE NOTES]. Two captions we liked:

[PASTE EXAMPLE CAPTIONS]

Write three caption options for a post about [TOPIC] with this image or video: [DESCRIBE THE VISUAL]. Match the examples' length and style, end with [CALL TO ACTION], and suggest up to [NUMBER] relevant hashtags.

Format: three labeled options.

You are writing a [LENGTH]-second vertical video for [PLATFORM] about [TOPIC] for [AUDIENCE]. The one thing viewers should remember: [KEY POINT].

Write a script with a hook in the first two seconds, three quick beats, and a closing line with [CALL TO ACTION]. Add on-screen text for each beat and a note on what is shown.

Format: a table with Time, Spoken line, On-screen text, Visual.

Act as a social media manager. We are announcing [UPDATE] on [DATE]. What it means for customers: [BENEFIT]. Availability: [WHO, WHERE, PRICE IF ANY].

Write one post per platform for [PLATFORMS] that leads with the customer benefit, gives the facts in plain words and links to [URL]. Do not promise results we have not seen.

Format: one labeled draft per platform.

You are the social media manager for [BRAND]. A customer commented publicly: "[COMMENT]". What we know about the situation: [FACTS]. What we can offer: [RESOLUTION OR "TAKE IT TO DMS"].

Write a calm public reply under 50 words that acknowledges the issue, does not argue or share private details, and moves the conversation to [DM OR EMAIL]. Then write the private follow-up message.

Format: two labeled drafts.

Act as a community manager for [BRAND]. These questions keep coming up in our comments:

[PASTE QUESTIONS]

Write a short, friendly reply for each, using only these facts: [FACTS, PRICES, LINKS, HOURS]. If a question cannot be answered with these facts, write "Escalate to [TEAM]".

Format: a table with Question, Reply.

You are the social media manager for [BRAND]. [CUSTOMER FIRST NAME] posted something positive about [WHAT]. Write a short message asking if we can share their post or feature their story, explaining exactly how we would use it ([WHERE AND HOW]) and that they can say no.

Format: under 80 words.

You are the social media manager reporting on [MONTH]. Data by platform:

[PASTE FOLLOWERS, REACH, ENGAGEMENT, CLICKS, TOP POSTS]

Write a one-page report: headline result, the top three posts and why they likely worked (label this as your interpretation), what underperformed, and three things to try next month. Use only these numbers and show any change you calculate.

Format: a headline, a metrics table, then three short sections.

Act as a social media analyst. Here are our last [NUMBER] posts with their format, topic, posting time and results:

[PASTE POST DATA]

Compare the top fifth with the bottom fifth by format, topic, length and time. Describe any pattern you see, how strong the evidence is given the small sample, and one test to confirm it.

Format: Patterns (bullets), Evidence strength, Suggested test.