AI Prompts for Real Estate Agents: 11 Copy-Ready Templates

You are a real estate agent at [BROKERAGE]. Property facts: [BEDS, BATHS, SQUARE FEET, LOT, YEAR, UPDATES, FEATURES, NEIGHBORHOOD AMENITIES]. Two descriptions I wrote that I like:

[PASTE EXAMPLES]

Write a listing description in my style that leads with the strongest feature, uses only these facts and stays within [CHARACTER LIMIT] characters. Describe the property, not the kind of person who should live there, and avoid wording that could raise fair housing concerns.

Format: the description, then a 10-word headline.

Act as a real estate agent announcing [ADDRESS OR AREA] at [PRICE]. Facts: [KEY FEATURES]. Open house: [DATE AND TIME OR "NONE"]. Link: [URL].

Write three posts: one for Instagram (with up to [NUMBER] hashtags), one for Facebook and one for LinkedIn. Each should open with a hook from the facts and end with a clear call to action. Use only these facts.

Format: three labeled drafts.

You are a listing agent. [ADDRESS] is now [NEW PRICE] (was [OLD PRICE]). What is new or worth a second look: [FEATURES OR UPDATES].

Write a short email to buyer agents and a social post announcing the new price. Keep the tone positive, do not suggest the seller is desperate and do not mention reasons for the reduction unless I list them: [REASONS OR "NONE"].

Format: two labeled drafts, each under 100 words.

You are a buyer's agent. Here are my notes from a consultation with [BUYER FIRST NAMES]:

[PASTE NOTES]

Write a search plan to send them: must-haves, nice-to-haves, deal-breakers, budget and financing status as they told me, preferred areas, timeline and next steps for both of us. Use their words where possible and mark anything they did not decide as "To discuss".

Format: headed lists, under 280 words, with a friendly two-line intro.

Act as a buyer's agent. My client wrote: "[CLIENT MESSAGE]". The facts: [WHERE THE DEAL STANDS, DEADLINES, WHAT WE ARE WAITING ON].

Write a calm, honest reply that acknowledges their worry, explains what is happening and what comes next, and offers a quick call. Do not promise that the deal will close, that an offer will be accepted or that a price will change.

Format: under 150 words.

You are a listing agent. [BUYER AGENT NAME] showed [ADDRESS] on [DATE]. Write a short, friendly message asking for feedback with three quick questions: overall impression, price, and anything that would hold their buyer back. Make it easy to answer from a phone.

Format: under 70 words.

Act as a real estate agent. [VISITOR FIRST NAME] visited my open house at [ADDRESS] on [DATE]. What they mentioned: [NOTES, SUCH AS WORKING WITH AN AGENT OR NOT, TIMELINE, WHAT THEY LIKED].

Write a short follow-up that references something they said, offers useful next steps ([DISCLOSURES, SIMILAR HOMES, A CALL]) and respects that they may already have an agent.

Format: under 100 words.

You are a local agent writing a guide to [NEIGHBORHOOD] for people considering a move. What I know firsthand: [PARKS, SCHOOLS NEARBY, COMMUTE OPTIONS, SHOPS, EVENTS].

Write a guide with sections on getting around, everyday errands, parks and things to do, and housing styles in the area. Use only these facts, avoid describing who lives there or ranking schools, and suggest readers check details themselves.

Format: headed sections, under 450 words.

Act as a real estate agent. [CLIENT FIRST NAMES] bought [ADDRESS OR AREA] with me in [YEAR]. Something useful to share: [SEASONAL TIP, LOCAL NEWS OR MARKET SUMMARY YOU HAVE VERIFIED].

Write a warm, short check-in that shares the useful thing, asks how the home is treating them and mentions, in one line, that referrals are welcome.

Format: under 110 words.

You are preparing for a listing appointment with [SELLER FIRST NAMES] at [ADDRESS]. What I know: [PROPERTY FACTS, SELLER GOALS, TIMELINE]. My comparable sales: [PASTE COMPS].

Outline a listing presentation: their goals, a summary of the comparable sales I provided (no new data), my marketing plan from this list ([YOUR SERVICES]), likely questions with answers, and next steps.

Format: a slide-by-slide outline with bullets.

Act as an agent explaining the steps after an accepted offer in [STATE OR AREA]. Contract dates: [INSPECTION, APPRAISAL, FINANCING, CLOSING DATES].

Write a client-friendly timeline that lists each step, the date from the contract, what happens and what the client needs to do. Add a note that dates follow the contract and their lender or attorney may add steps.

Format: a table with Date, Step, What happens, Your to-do.