What is Agorapulse?
Quick answer
Agorapulse is a social media management tool. Teams and agencies use it to schedule posts across networks such as LinkedIn, Facebook, Instagram and YouTube, answer comments and messages in one inbox, listen for mentions and report on results. Its composer includes an AI Writing Assistant.
Last updated
Updated · By Robert Breen
Why it matters for a small business
A small marketing team, or the one person who does marketing at a professional firm, can lose a day a week moving between networks. Agorapulse brings publishing, the social inbox and reporting into one place, with shared calendars and multi-step approvals so a partner can sign off on a post before it goes out.
Its help center shows the publishing flow. You open the composer with Create a post, pick the profiles, and either write the post or click the Writing Assistant icon, type a request and refine it with options such as Shorter, Rephrase or a different tone before you click Send to Composer. Then you pick a date and time and click Schedule. Agorapulse lists a 30-day free trial with no card and a free plan; its help center says the AI Writing Assistant is not available on the free trial.
In a real lesson: Agorapulse: Draft a LinkedIn Post with AI and Schedule It
In the Agorapulse scheduled post lesson, Jordan, the marketing coordinator at the made-up Whitcomb & Hale CPAs, needs a LinkedIn post about the year-end tax planning checklist out on Tuesday morning.
Jordan opens the composer, picks the firm's LinkedIn page, asks the Writing Assistant for a draft, makes it shorter, sends it to the composer, checks the date in the post against the firm's calendar and schedules it.
Try this lesson free or read the step-by-step guide.
Common confusions
Agorapulse vs a scheduler
A social media scheduler only queues posts. Agorapulse adds the inbox, listening, reporting and approvals.
Writing Assistant vs Archie
The Writing Assistant drafts and edits a post in the composer. Archie, per Agorapulse's help center, turns PDFs, articles and video into posts.
Tips
- Read every AI draft for dates, numbers and promises before you schedule.
- Use an approval step for posts that speak for the firm.
- Plan the week in the shared calendar, not one post at a time.
Related terms
More Business terms
Where you use it: free lessons
- Agorapulse: Draft a LinkedIn Post with AI and Schedule It (Agorapulse, 5 min)
AI tools that use it
Frequently asked questions
- Is Agorapulse free?
- Agorapulse lists a 30-day free trial with no credit card and says you can keep a free plan. Check agorapulse.com/pricing for what each plan includes.
- Does Agorapulse have AI?
- Yes. Its composer has an AI Writing Assistant, and Archie turns PDFs, articles and video into posts. The help center says the Writing Assistant is not on the free trial.
- Which networks does Agorapulse support?
- Agorapulse lists Facebook, Instagram, Threads, LinkedIn, X, YouTube, Pinterest, Google Business Profile, Bluesky and TikTok.